You will be receiving the Resources List by e-mail shortly. To make sure that this e-mail reaches you and is not blocked by mistake, please add info(at)LegalResearchandWritingPro(dot)com to your e-mail address book.
As a special thank-you for requesting the Resources List, for a limited time, you can get 20% off the recording of our popular program, Powerful Persuasive Writing Techniques for Your Marketing Material and Briefs
This program teaches you how to write more persuasive marketing materials and briefs, using the same powerful techniques that copywriters have been using for years. During this program you’ll learn about:
- The greatest challenge that your marketing copy and briefs must overcome in order to achieve your goal of persuading the reader to take a desired action
- A basic concept underlying all effective persuasive writing—ignore this one and you’re sunk
- How to write a compelling marketing piece or brief that the reader just can’t put down
- The role of emotion in marketing and jurisprudence, and how to skillfully trigger the reader’s emotions
- Two things readers absolutely hate—and how to avoid them
- How to deal with objections to your position
- Closing the deal: conclusions and calls to action
- And more . . . .
A few minutes after you place your order, you will receive an e-mail with a link to the recording, which is provided in mp3 format. You can listen to it on your computer, or download it to put on your mp3 player or burn onto a CD.
Program length: 1 hr. 32 min.
Presenter: Lisa Solomon
Powerful Persuasive Writing Techniques for Your Marketing Material and Briefs
Price: $97
Price: $77.60 with discount code: SCALIA
Discount valid through Wednesday, August 6
The Legal Research & Writing Pro No-Risk Guarantee
We’re so confident in the quality of our speakers that, if you feel that a recorded event has not provided you with valuable information, we’ll refund your money, no questions asked. Plus, even if you request a refund, you can keep any course materials you have already received.
